The changing demography of today's movers is transforming the face of estate agency practice. Millennials, those born between 1980 and 2000 are now active in the property market and are consuming services almost exclusively online and they want everything  NOW ! Growing up with online technology at their fingertips, they don't...

Posted on Wednesday, January 25, 2017

For all businesses knowledge is power. Good data enables good decisions and improves performance.   For too long it has been too difficult and too time consuming to understand how well a web site is performing. Google Analytics counts so much “stuff” it takes a degree level mathematician to generate some numbers. But even...

Posted on Thursday, December 22, 2016

Of course it isn't. Although we don't doubt that at times, it may feel like the odds are stacked against you. However, as any estate agent or sales person understands, you need to create your own opportunities and offering a service that is better than your competitors adds value to your business and in turn, stacks the odds more in your...

Posted on Wednesday, December 7, 2016

As you know, analysing your website's performance is extremely import. After all, if you don't do it, how will you ever know how well your site is performing and how together, we can improve it further? Until now, you've been at the mercy of Google Analytics to try and work out how hard your website is working for you. Not an easy task by...

Posted on Tuesday, November 29, 2016

In days gone-by, there were fewer estate agents and less competition. People moved less frequently and more often than not, very locally. They also tended to use what was quite often the only local agent in rural locations or one of only a handful of town based agents. However, things have changed dramatically over the last 20 to 30 years...

Posted on Monday, November 28, 2016

So the Chancellor has kicked estate agents in the teeth (yet again) and decided to scrap tenant letting agent fees.   Transparency doesn't seem to have been enough to please the powers at be and in an industry under constant scrutiny and moving goal posts, this may well have many of you hitting the panic button.

Posted on Wednesday, November 23, 2016