Search Engine Optimisation is the specialist skill used to make sure your website is one out of the billions of sites on the web that is picked up by search engines and ranked highly enough to be clicked on from Google, Bing and the rest.
All the sites that we build are highly search engine capable, written in excellent standards compliant code and accounting for the latest Google preferences. However, the competitive landscape, Google algorithms and code best practice change at lightening speed. This means that you need to view the launch of your site as day 1 of an unending campaign and make sure you constantly add, change and adapt to stay where you want to be.
The competition is stiff, but investing in good SEO can yield a terrific return by generating the right volume of traffic and the right quality of eyeballs, causing requests for valuations, appraisals and instructions.
Over the last 10+ years we have developed a terrific relationship with Vertical Leap, who are without doubt one of the most professionally capable SEO companies in the UK.
Even though we understand SEO we don't sell it as a service. Even though Vertical Leap understand web site design and construction they don't do it. Beware of companies that claim to be masters of all trades. They are always Jacks but never masters.
We understand that a significant proportion of your applicants come to you from portals, but your vendors and landlords want to find your site, kick the tyres and determine for themselves if you have a good enough marketing platform for them. And that includes how you rank in the search engines.
We have developed such a tight integration between our systems and Vertical Leap that they can run successful marketing campaigns for your web site, adding and changing content and structure in order to get the search engines to rank you well.
Using advanced, out of this world technology, such as Apollo Insights, Vertical Leap will account to you on what is happening in your market, where your site sits, what future changes need to be made to lead the pack. They will report transparently on their own effectiveness.
Ready to unlock the mysteries of SEO even further? Call or email us today for a chat about how we can work with Vertical Leap to help your business take off.